What are two types of value-based Smart Bidding strategies?
What are two types of value-based Smart Bidding strategies? The correct answers are:✅ Maximize conversion value with target ROAS✅ Maximize … Read More
What are three efficient ways for marketers to apply recommendations that impact optimization score?
What are three efficient ways for marketers to apply recommendations that impact optimization score? The correct answers are:✅ Review and … Read More
Jim has created a Google Search ad with a bid of $5. Two other advertisers in an auction have bids of $2.50 and $2. How much would Jim pay for the first spot in the auction?
Jim has created a Google Search ad with a bid of $5. Two other advertisers in an auction have bids … Read More
Karen has evaluated her Google Search Ads campaign’s optimization score after noticing that the campaign’s performance had slipped. The score is much lower than it was a month ago. She accepts an optimization recommendation from the available list.
Karen has evaluated her Google Search Ads campaign’s optimization score after noticing that the campaign’s performance had slipped. The score is much … Read More
You want to be able to try out multiple combinations of headlines and descriptions in order to optimize your results. Your marketing department suggests that you use responsive search ads.
You want to be able to try out multiple combinations of headlines and descriptions in order to optimize your results. … Read More
You’re considering using automated bidding to make your campaign management process more efficient.
You’re considering using automated bidding to make your campaign management process more efficient. What are three ways that automated bidding … Read More
The advertising director for a guitar manufacturer has been tasked with optimizing their company’s Google Search campaign
The advertising director for a guitar manufacturer has been tasked with optimizing their company’s Google Search campaign. How can they … Read More
When visibility is the campaign goal, which bidding strategy should an advertiser choose?
When visibility is the campaign goal, which bidding strategy should an advertiser choose? The correct answer is: ✅ Target Impression … Read More